Within the landscape of technology, the lines between devices and their functionality can often become blurred. For instance, the Apple TV is an example of hybrid streaming technology. Many customers are not sure whether it’s a TV, a service or a streaming box. In this article, we’ll be examining a few of Apple TV’s features, functions and purpose to clarify whether it’s a TV, a box — or perhaps something unique.
Apple TV is not a TV. It is a small, designed piece of hardware that links to your TV using an HDMI port called Apple TV 4K. It doesn’t have a display of its own; instead, it works by plugging into an external TV or monitor.
When connected to a TV, it acts as a conduit, transmitting digital content from various sources to the screen. The device is a set top box that allows customers to access OTT (Over-the-Top) content on their TVs.
(To fully understand the OTT system, visit ‘What’s OTT?’)
Apple also offers Apple TV+, which is a streaming service that features Apple originals. Apple TV+ streaming service costs $6.99 monthly (including a 7-day free trial), but it’s free for up to 3 months for those who recently purchased an iPhone, iPad, Mac or any other Apple device. To enjoy Apple TV originals or get more information about the company’s pricing visit their website and check out these Apple TV Streaming options. You do not have to purchase Apple TV 4K to access Apple TV streaming options.
Apple TV was launched and marketed by Apple Inc starting in 2007 as a “hobby” product, but it’s now a prominent player in the streaming industry. Apple TV allows users to access a wide range of content, including movies, TV shows, music and apps through various streaming services. It acts as a hub so customers can access their favorite streaming content from different providers all in one place.
Apple TV's primary function is to serve as a media hub, bringing together a plethora of entertainment options into one cohesive platform. Users can access popular streaming services like Netflix, Hulu, Disney+ and Apple's own content library through the Apple TV interface. Additionally, it enables users to stream content from their Apple devices, such as iPhones and iPads, directly to the TV via AirPlay.
Currently Apple TV runs on tvOS 16.6, a specialized operating system designed by Apple to power the device. This system enables the smooth functioning of apps, games and media streaming services on the device. The tvOS 16.6 interface provides an easy-to-navigate experience, further emphasizing its status as a media hub rather than a standalone television. Visit ‘About Apple TV 4K and Apple TV HD software updates’, to learn more about the system’s capabilities.
One of the standout features of Apple TV is Siri integration. Users can control the device and search for content using voice commands, making it a user-friendly, accessible streaming solution. Additionally, the Apple TV App Store offers a wide range of apps and games designed explicitly for the platform, further enhancing its functionality beyond traditional streaming.
Apple TV represents a unique hybrid, seamlessly integrating the capabilities of its digital streaming platform through multiple offerings including (but not limited to) the Apple TV 4K (3rd generation). It serves as a bridge between various streaming services and your television, providing a centralized hub for accessing digital content. It does not conform to the conventional notion of TV, but it does elevate the act of watching TV by providing customers with a large selection of entertainment options and additional content features.
Ultimately, whether you consider Apple TV or a box may depend on your perspective and how you choose to define these devices. Regardless of its classification, there's no denying that Apple TV has made a significant impact on the way we consume media, and its continued evolution promises to shape the future of home entertainment.
At EPB, we love to help our customers cut the cord, save money and access the streaming content you love to watch. One way we can help you get more control over your TV experience and find the best combination of services at the best price is with the free EPB MyBundle tool. Click “Get Started” and answer the questions to find the best possible combination of streaming services at a price that works for you.